Think Globally and Act Locally

The challenges we face, such as climate change, food insecurity, and resource depletion, are global in nature. However, effective solutions must be tailored to local contexts. Each region or country has unique needs and circumstances that require localized approaches to solve these challenges.

Our actions

• Global principles: We establish overarching principles to guide our industry's efforts globally.

• Regional roadmaps: These principles are translated into actionable roadmaps tailored to the specific challenges and opportunities in different regions.

• Local commitments and KPIs: We set commitments and key performance indicators (KPIs) at the local level, ensuring initiatives are relevant and impactful.

• Leadership example: We showcase successful initiatives to inspire and guide similar efforts in other regions.